5 Tips for Writing Effective Facebook Ads
Facebook can be a great tool to generate leads & increase traffic to your website. Facebook’s 1.45 billion daily active users have become a huge market for business owners looking to advertise....
Digital Marketing Insights
Your ultimate resource for staying ahead in digital marketing, where we provide valuable insights, practical tips, and the latest trends to elevate your online presence and achieve your business goals.
4 Effective AdWords Optimization Tips for Beginners
AdWords optimization is important in having successful and healthy campaigns which lead to conversions and ultimately more sales for your business. Often, when people are setting up or monitoring...
How We Increased e-Commerce Revenue 30% and Cut Ad Costs
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How We Increased e-Commerce Revenue by Optimizing PPC and Paid SearchPrioritize and Optimize Sales Sources by Paying Attention to Multi-Channel Attribution ModelsReduce Waste...
How to Use Pay-Per-Click Data for Search Engine Optimization
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Tips for Using PPC Data & SEO Together to Optimize Conversions1. Explore the Search Query Report in Google AdsDon’t Look Past Keywords With Lower Conversion Rates2. Use...
Automate the Search for Unlinked Brand Mentions
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How To Save Unlinked Brand Mentions in Google Sheets, Check for Links and Get More Traffic1. Setup Google Alerts RSS Feed2. Create a new IFTTT Applet – RSS to Google...
Building a Website Optimized for Search Engines in 2018
Updating or building a new website can be a hectic time, but it’s important not to forget about how essential it is to optimize your website for search engines. That means attention to detail...
3 Ways to Improve Page Speed Scores for WordPress
Page speed is an important factor for search engine ranking algorithms. Larger websites powered by WordPress have a tendency to run slow as a result of a range of factors.
Here are a 3 quick ways to...
Use Screaming Frog to Find Multiple Meta Robots Tags
When working with WordPress or other open source content platforms that offer plugins it is common to find multiple robots tags on page. If you cannot understand why a page is set to noindex but...
Basic SEO Tips: 5 Steps to Eliminate Negative SEO
One of the biggest challenges I’ve ever faced doing SEO work has been overtaking a negative SERP for a branded keyword. In this example, the branded keyword was returning a result from a...