InSEO
Digital Marketing Insights
Basic SEO Tips: 5 Steps to Eliminate Negative SEO
One of the biggest challenges I’ve ever faced doing SEO work has been overtaking a negative SERP for a branded keyword. In this example, the branded keyword was returning a result from a prominent publisher about a local court case. There was actually no relation to the case but in this unfortunate example there happened to be some…Stop WordPress and TinyMCE from Stripping Microdata in Content
By default, microdata will be stripped from the WordPress content editor. This is important, as some webmasters will want to use microdata, a way of defining structured data, to help improve high-value page content. Structured data tells search more about our site, and can be used to better interpret information. Check out schema.org for a full…InSEO
How to make sure SEO runs smooth after SSL intallation
It’s common that for one reason or another a website needs to install an SSL certificate after years of not having one. Wether its for taking payments or personal information, or forced by a 3rd party integration you want to be sure you don’t loose any of your hard earned search engine rankings during the…InSEO